many entrepreneurs chose to open a hot pot restaurant, hot pot is very popular throughout the year, so that people see the market, people want to join more. If you want to successfully open a hot pot restaurant, but also to understand the reasonable promotion, so you can make your business more prosperous shop. Reasonable promotion can make hot pot shop business is more prosperous, below to introduce to you.
price promotion: if you encounter the threat of competitors in the industry, if it is Hot pot shop chain in the off-season, if it is a major holiday, you can consider price promotions! Which cuts usually should be 20~30%, low prices will not only hurt their image and interests, vicious competition will provoke industry. Price strategy can be a comprehensive price, it can be a product price.
coupon promotions: under what circumstances will it be appropriate to send coupons when the store turnover is declining?. Meet the competitor’s low-cost attack, in order to keep the old customers, you can send coupons. Brand hot pot shop has just opened, in order to expand the influence, you can offer coupons in the surrounding area. In order to improve customer loyalty, you can also give the appropriate concessions to the old customers.
gift promotional gifts: gift also targeted, not unconditional offer. Otherwise the gift will lose value, for the pursuit of a sensational effect is not worth it. Gift not only to build brand awareness, but also to consider the promotion of brand reputation, with their own brand image closely linked.
service promotion: hot pot restaurant service is critical. Therefore, to do a good job of service, the operation of the hot pot franchise great! In the holidays, you can also send a greeting card, etc., and with a number of coupons.
want to successfully open a hot pot restaurant, we have to know how to promote sales, promotion done well, can also bring good returns. In fact, not only is a hot pot shop, many stores are like this, want to successfully set up shop, promotion is necessary. Want to open a hot pot restaurant, you can refer to the content we introduce.